experience
ART DIRECTOR
VMLY&R in NEW YORK, NY | JAN '21 - PRESENT
GEOMETRY GLOBAL in NEW YORK, NY | SEPT '16 - DEC ‘20
Established conceptualized key visuals and brand toolkits used by field teams to adapt for a shopper journey (pre-shop > in-store > post-shopper experience) in brands such as: Dannon, Jim Beam, Amex, and Unilever cross-category nationwide. Assisted with designs for hispanic and multicultural teams, working very closely with hispanic transcribers for bilingual elements.
ART DIRECTOR
PUBLICIS LIFE BRANDS MEDICUS in NEW YORK, NY | AUG '15 - SEPT '16
Lead Art for HUMIRA’s HCP accounts under their Juvenile Idiopathic Arthritis, Rheumatoid Arthritis, Hidradenitis Suppurativa, Uveitis and Psoriatic Arthritis indications. Executed conceptualized conference booth experiences from conceptual to production. Designed creative informational tools for doctors to educate potential Humira patients, along with all accompanying informational takeaway booklets.
FREELANCE DESIGNER
ILYSIA DESIGN in NEW YORK, NY | APR '15 - DEC '15
Right-hand "gal" for independently owned design boutique. Assisted with celebrity clientele's personal design needs and created assets for start-up businesses.
FREELANCE DESIGNER
J. WALTER THOMPSON in HOUSTON, TX | APR '15 - JUN '15
Designed traditional and digital billboards, banner ads, website and educational infographics for the grand launch of Shell's new cleaner petroleum line for commercial vehicles.
ART DIRECTOR INTERN
OGILVY & MATHER in CHICAGO, IL | JUN '14 - AUG '14
Produced comps/storyboards/POV for client presentations with a copywriter to develop product-focused stories. Managed multiple projects on accounts such as Raid, Mrs. Meyers, Dove, BP, and American Family Insurance. Designed ads that ran in international publications including Men’s Health and Seahawks Gameday Magazine.
FREELANCE DESIGNER
BABYPIPS.COM in RICHMOND, VA | DEC '10 - OCT '14
In-house designer for start-up company. Established a cohesive brand identity for all client facing assets such as: media kit, business cards, shirt designs, website and mobile.
education
VIRGINIA COMMONWEALTH UNIVERSITY - 8/12 - 5/14
Bachelors in Mass Communications for Creative Advertising
J. SARGEANT COMMUNITY COLLEGE - 8/09 - 5/12
Associates in Business Administration
SKILLS
EXPERT: Photoshop, Illustrator, InDesign, Bridge, and Lightroom.
CURRENTLY SELF TEACHING: Procreate, Premiere Pro, After Effects